You're Already Putting
The Work In.
Here's Why It's Not
Paying Off.

Step 1: Your Starting Point

Before we build anything, we establish exactly where you are right now. A structured benchmark session tests your current fitness and sets your precise training zones. Every session from here is calibrated to you, not a generic programme, not an average of everyone else.

Step 2: The Plan

Your plan is built around your goals, your schedule, and the time you actually have available. Three days a week or five, a 5k target or a marathon, the plan fits your life, not the other way around. It's delivered through Final Surge and syncs directly to your watch.

Step 3: The Coaching

A plan on its own is just a document. The real value is knowing how to execute it, how to pace your runs, when to push and when to pull back, how to adapt when life gets in the way. That knowledge is built into every session and every resource in the programme.

Step 4: The Support

You're not left to figure things out alone. Post questions in the private Facebook community, email the coaching team, and tap into a library of video resources covering training, strength, fuelling, and race strategy. We're in this with you.

"I can honestly say that, alongside outsourcing the out-of-hours work at the surgery, signing up to this has been the most valuable investment in my well-being, physical and mental, that I have ever made. I sometimes worry that my progress is not living up to YOUR expectations based on what you thought was my potential, because I have binned off all of my own expectations in favour of enjoying myself. Still blows my mind that you are prepared to put so much time and effort into a perimenopausal whinger with bunions."

"I initially started working with Liam for strength and conditioning and progressed into running coaching too. It surpassed my expectations. I have learnt so much about my body, my running, my mindset, etc. Liam is so easy to work with, 5*"

Emeline

Ireland

"I took up running during lockdown but wasn't seeing much improvement. I was a little unsure if coaching would be for me, and fit around a busy family life. Those worries disappeared once I started to see improvements in the first 3 weeks. Leading to a big milestone of improving my half-marathon time by 15 minutes. I really enjoy the setup and how much I've learnt about the best way to train to keep the improvements coming long term."

Doug Ainslie

Scotland

"Before signing up I was unsure whether someone virtually would be able to motivate me, and if they would actually care about what I did at all. At the same time, being time poor I knew I needed some external accountability to get the most from my training. A couple of weeks in when I realised Liam really did care about my progress as much as I did, I was fully committed. In our first race together I placed 3rd in a hugely ambitious (for me at least!) Ultra event. There's no chance I would have made so much progress by myself, thanks Liam for all your help and support so far. Onwards and upwards!"

Paul Bennett

London

Ready to Stop Guessing and Start Progressing?

Join Core Coaching today and get expert guidance without the one-to-one price tag.

• Personalised training plan built around your schedule and goals
• Plan delivered through Final Surge, syncs to your watch
• All four performance areas: training, strength, recovery, and race strategy
• Plan adjustments as you progress
• Private Facebook community of runners on the same journey
• Video library, fuelling guides, and race strategy resources
• Questions answered by the coaching team within 24-48 hours
• Email support at any time

Only for the first 30 members. Once these spots are gone, the price goes up permanently.

Cancel anytime. No hidden fees. No minimum term.

Is Core Coaching right for me?

How much time do I need to commit?

Is this the same as one-to-one coaching?

How do I communicate with the coaches?

Can I cancel if my circumstances change?